https://www.fradeo.com/fr/candidats/offres-emploi-franco-allemandes/marketing-research-executive-h-f-d

Marketing Research Executive (H/F/D)

  • Cologne
  • 3 novembre 2021
  • Réf. FRDJOB2021110313263715
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RTL AdConnect

RTL AdConnect is the international Total Video sales house of RTL Group and beyond. It provides international advertisers with simplified access to a global premium and brand-safe total video inventory. 

Thanks to its media partners, RTL AdConnect reaches over 165 million European consumers every day.

RTL AdConnect offers exclusive solutions around high-quality content across an extensive portfolio of media partners consisting of more than 150+ TV channels, 500+ digital platforms and 30+ radio stations in 12 countries.

With 360-degree solutions, RTL AdConnect supports brands and media buyers every step of the way, offering full support from start to finish, ensuring high reach, deep market insights and cross-screen solutions.

Key Responsabilities

We are looking for a Marketing Research Executive to join our Marketing team

These challenges are waiting for you:
  • Be the lead for RTLAdConnect key yearly research project, the Total Video Key Facts, a legacy publication with key video advertising data on more than 30 markets: 
    • Manage the relationship with our key data suppliers
    • Lead the production of the online database
    • Meet deadlines & coordinate stakeholders
    • Provide analysis & insights internally & externally
  • Be responsible for strategic monitoring on advertising research topics: write white papers & create presentation to explain results & methodology to non-experts
  • Participate in research committees & conferences internal RTL Group or with external participants
  • Maintain good relationships between RTL AdConnect marketing & research experts at our Media Partners
  • Provide regular analysis of success critical KPIs in the TV and online video sector
  • Creation of graphics and PowerPoint presentations for marketing and sales

Your profile:

  • A degree in media, communication or marketing
  • Very good knowledge of English / good knowledge of German
  • Good knowledge of MS Office
  • Distinct understanding of numbers
  • Interest in international issues
  • Quick comprehension, independent working method and careful working methods